I had a wonderful lunch at Avra Estiatorio last week. My dining companion was Andrew Ross Sorkin, the chief mergers and acquisitions reporter and columnist for The New York Times. He is also the editor of DealBook [1], an online daily financial report he started in 2001, and the author of Too Big to Fail: The Inside Story of How Wall Street and Washington Fought to Save the Financial System---and Themselves.
Andrew has the magic touch when it comes to relaying a true piece of history in a riveting and accessible way. It is one of the best books I have read this year. I stayed up way past my bedtime on many nights reading this book; I just could not put it down. He researched everything down to the last detail. For example, if there was a sequence of phone calls and there were any doubt as to the correct order, he would actually go and pull up the phone records.
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| Andrew Ross Sorkin and Jordana Z. at Avra. Click to order [2] Too Big to Fail. (Photo: Jill Krementz). |
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| The table where Jamie Dimon got the call. |
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Besides meeting Andrew it was exciting to have lunch at Avra, where JP Morgan Chase CEO Jamie Dimon celebrated his 52nd Birthday and got the call from Bear Stearns' CEO Alan Schwartz that the firm had run out of cash. The book is a real New York story with lots of color and detail about the lifestyles of these Wall Street CEOs. It seems as if half of the financial emergencies materialized as these guys were heading to dinner.
Avra is located at 141 East 48th street and serves up delicious Greek food. They have a busy lunch scene and the midtown location makes it a perfect meeting spot. It’s a low-key version of Milos and they have a lunch special that’s three courses for $28.95. Now that's 'a steal.'
Over olives, spanikopita, beefsteak tomatoes and black cod we had an easy flowing conversation about everything from how pita chips and honey wheat pretzels make the best snacks when you are writing, to what executive dining rooms have the best food, and concluded that a year after the financial mess coalesced, Wall Street unfortunately hasn’t changed much. I learned that historically Citigroup always had the best food in their executive dining room, because Sandy Weill is a foodie.
If you want a great read and are interested in how Wall Street really works, then this is the book for you [3]. The New York Times is lucky to have him.
Avra [4]
141 East 48th Street
212.759.8550 |