Showfields x Earth Day Initiative at March for Science NYC (ONLY RETAILER INVOLVED)

In honor of Earth Day, Showfields has partnered with Earth Day Initiative (EDI) to help kickoff March for Science NYC; an Earth Day 2021 event that features a Virtual Stage and Virtual Festival. This event includes a new immersive, ‘90s-inspired retro video game experience inviting worldwide attendees to participate in two days of invigorating programming in recognition of the most pivotal year to date for climate action. This partnership will manifest itself online and offline with Showfields in several ways:

Waves of Impact Campaign – Showfields will dedicate a NYC ground floor space to promoting this campaign in collaboration with EDI which will include a curation of our eco-friendly and sustainable brands. (see brand list below)
The space will include the EDI call to action “Do 1 thing” with an interactive experience asking guests what is there one thing they are doing to save the planet. A video screen will share info on the EDI and will go live with the virtual fair on April 19th from 12-7PM

Virtual Fair: Showfields will present 2-3 of their brand partner founders to appear as part of a live zoom to promote their brands to anyone who comes to Showfield’s virtual booth.

Other notable participating organizers include: Fridays for Future, the movement born from Greta Thunberg’s climate protestsGreta Thunberg, Ocean Bottle, Climate Museum, Harvard Forward and iHeart Media.